Privacy Policy

This Privacy Policy describes how Imperatriz (“we”, “us”, or “our”) collects, uses, and protects your personal information when you visit or make a purchase from our website (the “Site”). By using the Site, you agree to the practices described in this policy.

CONTACT INFORMATION
If you have questions about this policy or wish to exercise your privacy rights, you may contact us at:
Email: contact@imperatriz.eu
Address: Avenida da Liberdade 536, 1, 4710-249 São José de São Lázaro, Braga, Portugal
Data Protection Contact: contact@imperatriz.eu


1. PERSONAL INFORMATION WE COLLECT
We collect various types of personal information to operate our business, fulfill your orders, and enhance your experience.

Information You Provide
• Name
• Billing and shipping address
• Payment information (processed securely by Shopify; not stored by us)
• Email address and phone number
• Order details and purchase history
• Communications with customer support

Automatically Collected Information
When you browse our Site, Shopify automatically collects:
• Device information (IP address, browser type, time zone, cookies)
• Usage data (pages viewed, time spent, referring URLs)
• General location data

Information from Cookies and Tracking Technologies
Used for core functionality, analytics, and marketing optimization.


2. HOW WE USE YOUR INFORMATION
We use your personal information for the following purposes:
• Processing and delivering orders
• Managing payments, returns, and customer requests
• Communicating with you regarding your order or support inquiries
• Sending marketing communications (with your consent)
• Improving site performance, security, and user experience
• Preventing fraud
• Complying with legal obligations


3. SHARING YOUR INFORMATION
We share personal information strictly with service providers who enable us to operate:

Operational Partners
• Shopify (e-commerce platform and secure payment processor)
• Payment gateways
• Logistics and shipping partners
• Customer communication services
• Analytics and fraud prevention tools

Legal Requirements
We may disclose information if required by law or legitimate legal request.

We do not sell your personal data.


4. COOKIES
We use cookies to:
• Enable essential site functions (cart, checkout, login)
• Improve site speed and performance
• Analyze usage
• Personalize marketing

You can manage or disable cookies through your browser settings, though certain features may no longer function properly.


5. BEHAVIORAL ADVERTISING
We use analytics and advertising partners to deliver tailored content and measure campaign performance.
You may opt out of interest-based advertising through your regional ad settings or your browser’s privacy controls.


6. YOUR RIGHTS
Depending on your jurisdiction (EU/EEA, UK, or similar), you may have the right to:
• Access the personal data we hold
• Correct inaccuracies
• Request deletion
• Object to or restrict processing
• Withdraw consent
• Request portability of your data
• Opt out of marketing at any time

To exercise any rights, contact: contact@imperatriz.eu.


7. DATA RETENTION
We retain personal information only as long as necessary to:
• Provide our services
• Fulfill legal, tax, and accounting requirements
• Resolve disputes and enforce policies

Order information is typically retained for 5 years, unless law requires longer.


8. MINORS
The Site is not intended for individuals under 18 years of age.
We do not knowingly collect information from minors.
If you believe data has been collected unlawfully, contact us.


9. SECURITY
We use industry-standard measures to safeguard personal data, including encrypted payment processing and restricted data access.
While no system is entirely infallible, we continuously improve our security measures.


10. INTERNATIONAL TRANSFERS
Your information may be transferred to service providers outside the EU.
In such cases, we rely on:
• Adequacy decisions, or
• Standard Contractual Clauses
to ensure lawful data protection under GDPR.


11. CHANGES TO THIS POLICY
We may update this Privacy Policy to reflect operational or legal changes.
The “Last Updated” date will be modified accordingly.

Last Updated: 05/12/2025